Our latest and greatest Performance Dashboard that gives you a consolidated view of the important metrics you need.
The rise and fall of artificial engagement in the social media world.
First and foremost, we want to let you know that testing and Naytev functionality will not be affected. At Naytev we’ve been discussing how this impending change will affect posting with our clients for some time now.
There are many tools available for A/B testing. Here are the ones you need.
Like signing up for a gym membership, simply buying A/B testing software won't improve your performance.
Millions of teenagers are leaving Facebook. Teens think Facebook is lame and meaningless. These are just some of takeaways from articles in the past couple years covering teenager engagement trends on Facebook. With such press highlights, you might think there’s a mass exodus of teens from Facebook.
Now that Facebook Instant Articles are available for all publishers, it’s clear the new format is going to be a major part of most publications and brands’ content distribution strategy. Luckily, the setup is fairly straightforward.
After all the click fraud, low quality, robots, and ad spam, there's a reckoning coming.
Using all the tech at our disposal to fight the Voledmort of our times.